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Kunes Country Auto Group leans on Auto/Mate during expansion


Kunes Country Auto Group is familiar to nearly everyone in the car business. The Illinois- and Wisconsin-based group recently ranked as a top retailer of used-vehicle sales in Automotive News’ annual list, and many of its 35+ retail stores have been featured in Automotive News’ “Best Dealerships to Work For” rankings.

But Kunes Country Auto Group wasn’t always this big. Ten years ago, Kunes had just four retail locations when it decided to switch from a legacy DMS provider to Auto/Mate DMS. “The main reason was the cost structure,” said Tom Fohr, a Regional General Manager who oversees five of Kunes’ retail locations in Walworth County, Wisconsin. “We were just starting to grow, and at that scale it was outrageously expensive to be with our previous vendor. Plus, the level of support just wasn’t there.”

After a thorough review of the “major players” in the DMS space at the time, Kunes Country Auto Group selected Auto/Mate.

Read the full success story to learn how Kunes Country Auto Group:

  • Leverages robust reporting to monitor and measure performance and track key metrics across all 35+ locations

  • Receives world-class support from a team of experts with more than 1,600 years of combined dealership experience

  • Leans on Auto/Mate’s intuitive software and training resources to accelerate onboarding of new locations and employees

Read the success story today


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